One of the fields you can use to label your database contacts is Contact Salutation. If you would like to designate a Contact Salutation not already available in your database, you have the ability to add new Contact Salutations.
To do so, under your Manage Your Account menu, select Manage Database Lists:
The body of the Manage Database Lists page contains all of the lists that you can edit in expanded form. You can work with individual database lists by clicking their name in the Lists box to the right:
After you've clicked Contact Salutation List, your page will refresh displaying only this list:
You can add new Contact Salutations by clicking the Add button in the top right corner. You'll then see the below dialog:
Just type in the name for your new Contact Salutation and click Save Contact Salutation. If you had added a new Salutation named "Dr.", you would then see it in your list of Contact Salutations, as below:
As you can see, Contact Salutations have both Edit and Delete options beneath them, meaning you can edit their name or delete them entirely.
After adding your Contact Salutation, it will then be available in the menu when editing a contact's Basic Information.